pr firm

Public relations is fundamentally the art and science of establishing relationships between an organization and its key audiences. Public relations plays a key role in helping business industries create strong relationships with customers.

Public relations involves supervising and assessing public attitudes, and maintaining mutual relations and understanding between an organization and its public. The function of PR agency is to improve channels of communication and to institute new ways of setting up a two-way flow of information and understanding.

Public relations is effective in helping: * Corporations convey information about their products or services to potential customers * Corporations reach local government and legislators * Politicians attract votes and raise money, and craft their public image and legacy * Non-profit organizations, including schools, hospitals, social service agencies etc. boost support of their programs such as awareness programs, fund-raising programs, and to increase patronage of their services

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Public relations in present times employs diverse techniques such as opinion polling and focus groups to evaluate public opinion, combined with a variety of high-tech techniques for distributing information on behalf of their clients, including the internet, satellite feeds, broadcast faxes, and database-driven phone banks.

As public image is important to all organizations and prominent personalities the role of public relations specialist becomes pertinent in crisis situations. Public relations agencies provide important and timely transmission of information that helps save the face of the organization. In the words of the Public Relations Society of America (PRSA), “Public relations helps an organization and its public adopt mutually to one another.”

Experienced public relations agencies have formulation press releases into which they can plug the company news, as well as a targeted list of publications for their industry. Truly good public relations agencies generally have a good working relationship with key reporters, boosting their chances of getting coverage. Some public relations agencies deal only with large, established clients, while smaller boutique public relations agencies specialize in certain areas. At present public relations as a career option exists in private companies or government institutions that actively market their product, service and facilities. Public relations training courses are widespread in educational institutions. According to the U.S. Bureau of Labor Statistics, there were 122,000 public relations specialists in the United States in 1998 and approximately 485,000 advertising, marketing, and public relations managers working in all industries.

Most public relations practitioners are recruited from the ranks of journalism. Public relations officers are highly trained professionals with expertise and knowledge in many areas, for example shareholder management during a crisis, the evolving role of the in-house public relations professional, account management skills for public relations, an introduction to financial public relations, an introduction to consumer public relations, an introduction to public relations software etc.

bbq

If you are looking for good bar b que catering which you can be happy with, you should begin by asking around. Talk to friends, family and associates for their advice concerning which caterer would be good for the job. Also, do research online. The Internet is a great place to gather information about a caterer as you have the opportunity to read reviews about them right then and there.

Once you find some caterers which you are interested in, it is important that you remember that you are looking for BBQ catering. In other words, if what you want is BBQ food, then you shouldn’t be looking into fine Italian caterers, for example. So stick to caterers that offer the kind of food you are interested in having at your event, or even caterers who have the ability to customize the menu based on your particular needs. You should be able to taste the food before hiring them, so arrange to attend a tasting or even a different even which they will be catering for to get a feel on their food and service.

As soon as you have a narrowed down lists of caterers that will do BBQ catering for your event, you should then begin talking about the financial end of the whole matter. Start talking prices and what it will cost you. You are going to need to provide a number of people you expect to attend for this step of the process. Once a price has been discussed, then you can make a better decision as to which caterer will work out best for you and your needs as well as the even you are planning.

The last step is to talk to a caterer about BBQ catering well in advance of your event date so as to be able to book them for your event. If you are in Dallas, check out the best Dallas BBQ catering at Soulmans.

The best caterers are always booked well in advance, since people are always looking for the best caterers in order to pull off a great event. So it is recommended that as soon as you have a date set for the event which you are planning to immediately get on the search for a good caterer that is going to provide excellent BBQ food. This way, you will have one of the most important steps of your event planning out of the way. And the most important part of any event is the food which will be served there.

are you a dog lover?

Dog care is so important to a healthy dog that it is worth working through this advice. Whether preparing the home for the dog, organizing a routine or dog training, dog grooming or dog walking, you will find advice here. The dog care is similar to human care.

The care of our pooch is so important that one will research on the web, speak to dog professionals and even discuss with your pooch. Dog care is very similar to the care we give our children. With correct care they will give ten or more years of pleasure. As in our health, the early periods of life are crucial. The professionals who can give help include vets, dog trainers and dog walkers.

Dog care should start before you bring him home. You need to prepare the entire family for the pooches arrival. A new arrival can put the nose out of joint of people and animals. You also need to puppy proof your house. To do this well, is to put you in his mind set, crawl around the house, look for where he can fall, that can trap or poison him. If your pooch has health problems, even with the best canine care, it can happen and can be very expensive. So consider purchasing pet insurance.

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Another important decision is to choose whether your loved one should be neutered. Most canine professionals advise this, quoting research that neutering leads to longer life and less behavioral problems. In the current credit crisis there are too many dogs in rescue homes. It might be also worth considering choosing your pet from one of these charities.

If your pooch will be near children consider their safety, with twenty percent of the four and a half million people bitten by dogs needing medical attention. To improve the dog safety ensure that your dog has good training, that the pooch has plenty of exercise. If you cannot give the pooch enough exercise consider using a professional dog walker, who will normally help you with the obedience training and dog care as well.To help your puppy, set up a plan for puppy socialization so he will be able to deal well with humans and other animals. Similar to us humans, dog care requires vaccinations, so choose a vet and get the injections done for your canine friend.

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He will need a place to rest and sleep. The use of a crate or cage is often a good investment to give him a safe place to rest. To give good care you will need brushes, collars, leads, beds and blankets. For good dog care, set up a good regular routine. Include some dog training, starting simple obedience training, just 10 minutes a day of say clicker training is enough. Feed your canine at regular times and with a variety of foods. Similar to you avoid too many treats, apart from as part of dog training. Never feed at the table, it is difficult to stop afterwords. In the routine, ensure exercise for him, dogs originally walked long distances and most can walk for more than ten miles a day. To keep him healthy you need him to be exercised enough, depending on the breed one to two hours a day is needed. This regular dog walking often reduces problems such as separation anxiety.

Dog grooming is also important for your pooches care. Wild animals can groom and wash themselves. Ensure that you program this time in, it is not a chore, but a pleasure where you can have some quality time together. Many people think that dog bathing is required. There are those who say it should be frequent and those who only do it when they get dirty. The right frequency depends on the breed and hair type and length and their lifestyle. I favor longer periods where the skin is protected by their essential oils that shampoos can wash out. So in summary dog care is key to having a wonderful relationship with your dog, so plan it and spend time on it, With it you both will have fun together.

weight loss

Excessive weight has become a big issue to everyone, men and women alike. Given all the unhealthy effects of fats to the human body, it is definitely not right to take this issue for granted. However, you need a good deal of effort to be successful in living away with weight problems. The primary thing you need to do is to engage in a weightloss exercise.

Not only is exercise helpful in achieving weight loss, it also is beneficial in terms of decreasing the risks of heart disease, cancer, and arthritis. It can also improve the overall fitness of the body. There are different kinds of exercise you can engage yourself into so as you achieve perfectly fit body. However, the best one to consider is the one that can help you lose weight permanently.


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Here are a few examples of a good exercise perfect for weight loss. It is interesting that some activities can be very productive and not that much tiring as you are expecting.


1. Sitting while reading and watching TV. Actually these daily activities that you think should be avoided before are more helpful in losing weight rather than sleeping or sitting quietly. This is because these activities burn up brain energy that amazingly burn up the carbohydrates and calories too.


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2. Light household chores like washing and dusting. Even a little thing in your lined up chores will help you burn total calories when it is done in a minimum of two to three minutes time per day. When trying to lose weight, a simple dusting could help you burn out the excess fats in the body.


3. Walking. Walking is considered to be the best weightloss exercise. It burns 55 percent of fats in the body. It is a normal activity in your life but amazingly helps you out of weight problems unconsciously.


4. Light jogging. This is effective in burning large energy in just a single session. However this might not be fitted for overweight individuals. It is advised for them to engage themselves first in walking, then brisk walking, until they are developed enough to perform heavier weightloss exercise like jogging.


5. Running. Through running for seven minutes, every minute will help you burn 10 calories.


6. Performing anaerobic exercise. This exercise for weight loss is an intense one. Along with this kind of exercise are weight training, sprinting, and the like. Since all the energy being used in this kind of exercise comes from the carbohydrates in your body, it is indeed helpful in terms of weight loss.


With all these exercises, you will be given a lot of choices in terms of achieving your weight loss goals. You can choose one, which you think is best for you. Or, you can actually do them all. With these natural ways in burning the calories in your body, a good body is within your reach. No side effects involved and no extra cost as well. However, it is important to make sure that you take the weightloss exercise in moderation and in regulation to gain more effective results.

schools today

Often, parents goes out of their way to ensure that their child falls within the catchment area for a prestigious school, even if this means spending more money on housing than they would otherwise prefer.

Why are parents so obsessed with finding the best schools in their areas for their students? When dealing with families who cannot afford to pay for private education, one of the biggest motivating factors in their search for academic excellence near their homes is making sure that their children have the best education possible, thereby setting their offspring up for success in university applications and career ambitions. Some parents regard getting their children into the best school in their area as the only way to make sure their child grows up in a position to achieve and earn all the things they want from life.

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Parents’ obsession with finding the best schools for their children leads to some complications, primarily because it is so difficult to assess what really makes one school better than another. Is it the grades that the students earn, and if so is that an indication of high quality teaching? Are the socio-economic demographics of a school the most transparent way of assessing the level of success which will be enjoyed by each student upon graduation? How about graduation rates themselves, or the percentage of children at a school who go on to attend and graduate institutes of higher education?

Still other parents argue that the most important factor in choosing the best school in their area is the personal attention their children receive from teaching staff and other members of the school’s administration. Students, especially those for whom academic success does not come naturally, often need personal attention in order to excel, and one way to ensure this is to find schools where small class sizes are the norm. The conflict for many parents without extensive financial means is that these schools are often located in wealthy suburbs, and it can be difficult to afford homes in those areas – particularly for parents whose own academic career was not full of the same advantages they wish their children to have, and who work for low salaries as a result.

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What many parents don’t realize is that almost any school can be an excellent learning environment for their children and their children’s classmates, provided the parents of all the students are willing and able to get involved in the educational system. Teachers can put as much time and effort as possible into a day at school, but if parents fail to reinforce lessons about respect and responsibility at home, then their children’s success will eventually hit a glass ceiling.

To make the most of any school experience, parents should support their children and teachers as the students navigate the sometimes crushing responsibilities and efforts required to achieve a first-rate education without paying top tier school fees at a private institution.

wealth advisor

In light of recent Wall Street scandals, many investors are taking a closer look at who is actually managing their money and what investment methodology they are following. Investors are taking the time to do their due-diligence and are becoming more educated on selecting the best financial advisor.

In my travels and meetings with clients, I continue to hear the same vein of questions. How do I select the best wealth manager? How do I select the best investment management company? Are there FAQ’s on selecting the best financial advisor that I can read? Are “Registered Representatives” fiduciaries? What is a Registered Investment Advisor? What is the difference between a Registered Representative and a Registered Investment Advisor? With such great questions, I wanted to take the time to answer these questions and address this fundamental topic of helping investors select the best financial advisor or wealth manager.

Question #1. How do I know if my Financial Advisor has a Fiduciary Responsibility? Only a small percentage of financial advisors are Registered Investment Advisors (RIA). Federal and state law requires that RIAs are held to a fiduciary standard. Most so called “financial advisors” are considered broker-dealers and are held to a lower standard of diligence on behalf of their clients. One of the best ways to judge if your financial advisor is held to a Fiduciary standard is to find out how he or she is compensated.

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Here are the 3 most common compensation structures in the financial industry: Fee-Only Compensation 
This model minimizes conflicts of interest. A Fee-Only financial advisor charges clients directly for his or her advice and/or ongoing management. No other financial reward is provided, directly or indirectly, by any other institution. Fee-Only financial advisors are selling only one thing: their knowledge. Some advisors charge an hourly rate, and others charge a flat fee or an annual retainer. Some charge an annual percentage, based on the assets they manage for you.

Fee-Based Compensation 
This popular form of compensation is often confused with Fee-Only, but it is very different. Fee-Based advisors earn some of their compensation from fees paid by their client. But they may also receive compensation in the form of commissions or discounts from financial products they are licensed to sell. Furthermore, they are not required to inform their clients in detail how their compensation is accrued. The Fee-Based model creates many potential conflicts of interest, because the advisor’s income is affected by the financial products that the client selects. Commissions 
An advisor who is compensated solely through commissions faces immense conflicts of interest. This type of advisor is not paid unless a client buys (or sells) a financial product. A commission-based advisor earns money on each transaction-and thus has a great incentive to encourage transactions that might not be in the interest of the client. Indeed, many commission-based advisors are well-trained and well-intentioned. But the inherent potential conflict is great.

Bottom Line. Ask your Financial Advisor how they are compensated.

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Question #2: What does Fiduciary mean in relation to a Financial Advisor or Wealth Manager? fi•du•ci•ar•y – A Financial Advisor held to a Fiduciary Standard occupies a position of special trust and confidence when working with a client. As a fiduciary, the Financial Advisor is required by law to act in the best interest of their client. This includes disclosure of how they are to be compensated and any corresponding conflicts of interest.

Question# 3: Who is a Fiduciary? 
Fiduciary responsibility does not arise only in the financial services industry. Professionals in other fields also are also legally required to work in your best interest. Who is a Fiduciary? 
Physician – Yes, follows the Hippocratic Oath 
Lawyer – Yes 
Stock Broker – No 
Insurance Agent – No 
Registered Representative – No 
Registered Investment Advisor – Yes 
CFP Practitioner – Maybe** 
Financial Planner – Maybe**

**Advisors who are affiliated with a broker-dealer firm are most likely not fiduciaries. If the client signs an NASD binding arbitration agreement (which is required by almost every broker-dealer firm), then the firm’s advisors would not be held to a Fiduciary Standard by the North American Securities Dealers. CFP Practitioners and Financial Planners will be held to a Fiduciary Standard if they are also Registered Investment Advisors (RIA) or associated with an RIA firm. Be sure and ask!

Because broker-dealers are not necessarily acting in your best interest, the SEC requires them to add the following disclosure to your client agreement. Read this disclosure, and decide if this is the type of relationship you want to dictate your financial security: “Your account is a brokerage account and not an advisory account. Our interests may not always be the same as yours. Please ask us questions to make sure you understand your rights and our obligations to you, including the extent of our obligations to disclose conflicts of interest and to act in your best interest. We are paid both by you and, sometimes, by people who compensate us based on what you buy. Therefore, our profits, and our salespersons’ compensation, may vary by product and over time.”

Bottom Line. If this disclaimer appears in the agreements you are signing, you need to question your advisor. Obtain complete disclosure about how he or she is compensated, and where his or her loyalties lie. Then decide if the relationship is in your best interest.

chiro care

Chiropractic care centers on disorders of the musculoskeletal and nervous systems, and the effects of these conditions on the overall health of the individual involved.

Chiropractic care focuses on the diagnosis, intervention, and prevention of mechanical ailments of the musculoskeletal system, and in particular the spinal column, pursuant to the speculation that these disorders influence normal health through the neurological system. Chiropractic relies on a process of diagnosis and care using the approach where the nervous system coordinates all of the operations of the body, and also that malady results from a lack of optimal neurological operation. Chiropractic care aims to restore the body’s natural neurological function and therefore allow the body to correct these ailments through it’s innate ability to heal itself.


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Chiropractic is generally used to take care of back and neck discomfort, and yet chiropractic care may also be used for treatment of other neuro-musculoskeletal problems, for example painfulness of the joints within the arms or legs, and even headaches. The main chiropractic treatment method involves manual therapy, consisting of an adjustment of the spine, other joints of the body, and soft tissues. The treatment plan can also include exercises as well as health and lifestyle guidance. Doctors of chiropractic do not recommend prescription drugs or perform surgeries, although they do refer individuals for such treatments if they are clinically indicated.



One of the founding concepts of chiropractic is that true health originates from within. In other words, we are generally born with everything that we need to live full, healthy lives. The word “chiropractic” blends the Greek words cheir, indicating hand, and praxis, indicating practice, to explain a treatment done by hand. Chiropractic health care professionals usually employ hands-on treatments, including a spinal or extremity adjustment, however, they might also make use of different treatment procedures as needed. Chiropractic care is based upon the idea that the connection between the body’s structure, principally that of the spinal column, and its performance, as synchronized by means of the nervous system, affects health.


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The spinal manipulation, also known as the chiropractic adjustment, is the most typical treatment procedure executed by chiropractors. The purpose of adjusting should be to re-establish joint mobility by means of manually implementing a controlled force into articulations that have become hypomobile, or restricted in their movement, resulting from a tissue injury. Muscular injury may be triggered through an individual traumatic event, along the lines of incorrect lifting of a large item, or perhaps by means of recurring stresses, such as sitting in an awkward position with bad spinal posture for an extended period of time. In any case, injured tissues experience physical and chemical modifications that can cause swelling, discomfort, and decreased performance for the patient. Manipulation of the impacted joint and tissues, restores movement, thereby alleviating pain and muscle tightness, in addition to enabling tissues to recover.


Chiropractors may assess patients by way of clinical examination, laboratory testing, diagnostic imaging and additional diagnostic interventions to ascertain if chiropractic treatment is suitable or if it is not applicable. In some instances, chiropractic might be the predominant and most effective method of treatment. With conditions such as chronic neck or lumbar discomfort, this is frequently the case. If additional health concerns exist, chiropractic care can complement or support medical treatment by relieving the musculoskeletal symptoms linked to the ailment. Chiropractors will commonly refer patients to the appropriate health care specialist when chiropractic care is not suitable for the patient’s ailment, or the condition merits co-management in combination with other members of the medical team.